VARIABLE NAMING Variable Naming allows you to assign a label for an answer choice. This is useful when wanting to shorten long answer choices or to use internal labels to represent choices. These changes are visible in reports and Download Data page exports. To use Variable Naming: 1. Click the purple gear button to the left of the question, and select Recode Values. 2. Select the Variable Naming checkbox. Q-TIP -TIP 3. Change the label in the pink boxes next to each choice. Q - T I P Figure 4-8 Randomization options for answer choices. Q - T I P When combining answer choices (refer to Q-tip under Recode Values), assign the same name/label to the choices being - T I P Once you apply Randomization to a question, a randomization icon (as seen in Figure 4-9) will appear on the left. combined. QUESTION EXPORT TAGS Figure 4-9 The Randomization icon displays to the left of questions with randomized choices. When you click Recode Values for a Matrix question, you will be given the Question Export Tags option. This allows you to assign an export tag to each row of your matrix, much like the export tags of an individual question (the question number- ing). This is visible as part of the data you export from the Download Data page. There are four options in the Randomization window: • NO RANDOMIZATION: The default selection. Choices are not randomized. To see and change Question Export Tags: • Randomize the order of all choices: This automatically takes all choices and randomizes the order when 1. On a Matrix question, click the purple gear button to the left of the question, and select Recode Values. displayed to the respondent. 2. Select the Question Export Tags checkbox. • PRESENT ONLY __ OF TOTAL CHOICES: This allows you to specify a number of choices to be randomly selected 3. In the blue boxes next to each choice, change the export tag. and displayed (for example, 4 of 7 could be displayed). • ADVANCED RANDOMIZATION: Allows for more control over the randomization options. You can even combine fixed and random display options for choice variables. By viewing the Advanced Randomization tables, you can see which choices are in a fixed position and which are randomized. Click Set Up Advanced Randomization to RANDOMIZATION access these options: Randomization gives you the option of randomizing the choices displayed in a question. This function is important in • FIXED DISPLAY ORDER: A subset (or all) choices are selected and the order of presentation is fixed. preventing question order bias. Selecting Randomization will open a Choice Randomization window (Figure 4–8). • RANDOMIZE CHOICES: Randomizes order of all choices moved into this area. • RANDOMIZE SUBSET: Specify a number of choices to randomly choose and display (2 of 4, 3 of 7, etc.) • UNDISPLAYED ITEMS: Specify certain choices you don’t want displayed at all. To add answer choices to the different randomization option boxes: 1. Click to select the choices to randomize (Shift+click or Ctrl/Cmd+click to select multiple). 2. Click the arrow pointing to the right to pull the choices into any of the three randomization option boxes on the right. 3. Repeat steps 1 and 2 for other randomization options you want to implement (Figure 4-10). 66 | Chapter 4: Advanced Question Options Chapter 4: Advanced Question Options | 67