SOCIAL MEDIA SMARTPHONE QR CODE The Social Media page provides an easy way for you to place your anonymous survey link into your social media networks. QR Codes are becoming more and more common with smartphones. Similar to a barcode, the provided QR code is a code The Research Suite integrates with a rather extensive list of social networks. You can even grab a QR (Quick Response) of your survey URL. The phone can scan the QR code and be automatically directed to your survey. Code for smartphone users. To use the Smartphone QR Code: 1. On the Social Media page, right click the Smartphone QR Code. 2. In the menu, select the option to Save the image. 3. Place the QR Code where smartphone users will be able to find it. Figure 7-5 Social Media button. SOCIAL NETWORKS The Qualtrics Survey Research Suite currently integrates with the following social networks: • Twitter • Buzz • Delicious Figure 7-6 Sample QR Code. • Facebook • Digg • MySpace • LinkedIn • StumbleUpon • Orkut • Blogger • Reddit IN-PAGE POPUP To use the Social Media feature: The In-Page Popup is a less-intrusive version of the traditional popup. It is called an “in-page popup” because it is actu- 1. Select the social network with which to integrate. ally a part of your webpage, rather than a separate window. It will not be blocked by pop-up blockers. 2. Enter an HTML Title. This is the name of the link that appears at the top of the browser tab. This would be something like “Product X Feedback Survey.” Each service will use this slightly differently. 3. Enter the Meta Description. This is to describe the content of the link. For example, in Facebook, it’s the light gray description appearing below the title of the link of video someone posts. Each service has slight differences. 4. Click the Save and Continue button. Figure 7-7 In-Page Popup button. 5. A window will open prompting you for the username and password credentials of the selected social Q-TIP -TIP media network. Q - T I P TO USE THE IN-PAGE POPUP: Q - T I P 1) Go to the Distribute Survey tab and click the In-Page Popup button. • If you’ve never been to this page before, click the Preview Popup button at the bottom to Each social network service has slight differences in their HTML Title and Meta Description fields. It is a good idea to run a see it in action. - T I P quick test beforehand to see how it is used on the selected network. 2) Adjust the Popup Text as needed. The default is “Please take a moment to participate in a survey.” 3) Adjust the Link Text as needed. This text will appear in the popup as a hyperlink. The default is “Click here.” 4) It is recommended that you click the More Options button to take advantage of the additional options and further customize your pop-up. 136 | Chapter 7: Distribute Survey Chapter 7: Distribute Survey | 137

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