8 FOLLOW THESE BEST PRACTICES TO IMPROVE ROI + Maximiz e research efforts by consolidating your spend and supplier portfolio to bring more projects in house. + Mak e research processes more efficient by leveraging automation and artificial intelligence. + C ontrol costs by scaling your team and expertise as needed. + E mphasize the business impact of insights. ROI overview Delivering ROI now – and over the long term – requires speed, agility, and consolidation. Using these three pillars as your guide, you can increase the value you provide to your organization by uncovering deeper insights and unlocking significant savings.